Over the years, be it a mobile app or website, we have experienced the pop-ups - a small dialogue box containing some content with CTA, which are used to inform or guide the users. The advocates consider it as a tool to improve the conversion with heightened user experience while critics find it quite annoying.
According to a research, “after analyzing the 2 billion pop-ups, it is found that the top 10% of the pop-ups ensures 9.28% conversion rate and the average pop-ups result in 3.09%conversion rate.”
Customer engagement and retention are two of the most competent magnitudes on which the popularity of the app is decided. The mobile app needs to have such specifications that engage the customers for a long time. Thus for making a lasting impression on them, the mobile UX development plays a very hefty role.
.We all are aware of the competition that is prevailing in the mobile world and the app development companies need to be comprehensive in their UX development. UX is the first line of engagement that urges the user to become the potential customer as it depicts the over view of the app. It lunges them to stay at the app and explore it feature, thus increasing the app engagement time.
When you have a glance at an app, you should be able to read each and every line clearly – that’s called good typography! However, some apps fail to emphasize on the importance of fonts. When readers’ eyes travel along texts, it should be effortless and easy to read.
The mobile apps user interface (UI) is built up of various elements like tab bars, navigation bars, side menus and much more. These elements are equally backed up by graphic elements or icons. In addition, these visual elements are used for easy communication too. Experts reveal that approximately 95 percent of all communication happening on the internet is through text. That’s exactly what we are coming to.
How Users Read?
Reading a piece of app text can be really complex. We see various signs, images and characters, in innumerable combinations of words and in endless orders of sentences. Readers give a certain context to all the combinations and signs. Once you read it, you wouldn’t really have to think about it further or put any effort into the same.
Have you seen that grocery app? Isn’t it useful? These are a couple of questions you often hear these days. Undeniably, mobile apps are taking people by storm and their lives have been completely altered with the use of these wonderful applications.
Though you may find numerous mobile app developers out there with the help of the internet, finding the right app developer or an app development company for your business or individual needs isn’t that easy. As a reliable mobile app development company, you may consider qualities such as enough experience, excellent work portfolio and development cost that falls within budget.
Now without further ado, let’s learn those 5 common signs of a successful mobile app developer one should look for.
Add the real value
Besides the impressive design, graphics and striking content, a great mobile app developer always seek for value addition. If you are a mobile app development company, you can’t simply think of designing an app with stunning aesthetics; you need to brainstorm enough to explore a unique idea that will help the app owner stand out amongst thousands of other apps in the app stores.
Discuss what kind of unique app you need and how the app developer can contribute into it. Study their previous work and learn about this potential of thinking out of the box and measure their creativity.
A full proof strategy
Well before you begin the development to the launch of the app and monetization, a comprehensive strategy is a must. Check if the mobile app developer you choose has their own strategy for app development, design and marketing, or whether they would need any expert’s guidance.
It may seem like an extra burden to you, but it is worth sparing some time to check if the app developer is active on any open source communities, tech forums, blogs, etc. This won’t just help you measure their expertise but also let you know how they stay in tune with the fast-emerging world of mobile app development.
Is a developer using iOS platform or an android one? Once you know which platform the app developer has been using for their various development projects, you will get real insight into how they stay updated with the latest trends of the particular platform they work with.
For example, if the developer has been working with an android phone since long, it is most likely that they boasts of better knowledge of android app development than iPhone app development.
Remember, user experience is the key to success, regardless of the purpose and type of mobile app. The simpler and faster the navigation, the higher is the user experience quotient of your app. A successful app developer consider the targeted audience and their app usage traits to come up with a design that hit the right node.
On a final note, check the real potential and passion of a mobile app developer before you hire them for your app development project. This approach will help you get a mobile app that is bound to stand out!
Prismetric Technologies is one of the premier mobile app development companies for Android and iOS.