The UI components are crucial to the app success. When the sub-par performance or incomplete design issues emerges in the application as the users change the app mode from portrait to landscape or vice-versa, it drives the users on the brink of madness.Alas! It impacts the user acquisition, user retention, and the bottom line. It’s despairing.
On-demand economy is a sudden flash into the changing future that has heralded a new era with the new generation’s urge for the instant fulfillment of every need. The surge in the on-demand app has brought the traditional businesses to its knees. Netflix, Napster, iTunes, Uber and the flurry of startups are some of the brilliant instances that have shown the disruptive power of on-demand applications to the world. With tremendous growth, the apps are enveloping and innovating new industries at an incredible rate.
It’s not a matter of the distant past when the spectacular announcements made at the Apple WWDC 2018 developers’ conference have amazed us. Mainly, the major updates are rolled out on iOS version, Apple watch, Apple TV and Mac in the gala event. The new iOS 12 version steals the show with a slew of new features, major improvements, and stability optimization. Even, after the WWDC event, it’s heard that the keynote is primarily for the developers to make iOS app development better.
The latest iOS 12 is also warm-cuddled by the developers due to the immense opportunities it offers to the developers in the form of improved performance, stability, new technology, and resources to build the breathtaking apps. That’s the reason, the developers are sincerely taking the iOS 12 updates into the account to create iOS app development strategies that make the apps highly usable, efficient, brilliantly use the hardware features, and stay up-to-date as per the changing trends.
It’s just a matter of last year, when the tech giant Apple unveiled ARKit in WWDC event to bring AR into mainstream consumers by allowing the developers easily bake the impressive augmented reality apps directly on iPhones and iPads that deliver a breath taking experience. Inevitably, the step taken by Apple helps in fueling up the AR experimental projects and locking-in the Apple fans in its ecosystem through engaging user experiences.
According to Sensor Tower Store Intelligence data, “Just after the six months, the ARKit made its public debut in the market, the ARKit-only Apps have Surpassed 13 million downloads.
After entering the age of user experience, it not just has a seat at the table; instead, the good user experience has become table stakes, which, if not played well, the brands cannot even get out of the gate in the hyper-competitive market.
Alas! It’s often overlooked, which results in compelling the users to push the door instead of pulling it just to find something they have a need of. Whether the door is pushed or pulled sounds trivial, but the tangible and intangible irritants add up and break the business users. It concludes to a point that poor experience means businesses can’t hit the sweet spot.
Android and iOS are the two major operating systems which rule the roost in the mobile app development landscape. This ascendancy makes it important for the businesses to build the app for both the platforms. Too often, there is no middle ground for the developers between quality and productivity; this is why the developers end up building the two distinct apps for two different platforms or go ahead with a cross-platform option where delivering native experiences is a hard nut to crack in.
However, there are many frameworks such as Xamarin, React native or PhoneGap that enables app production for both iOS and Android in one code base but, the equilibrium between performance, quality and production rate cannot be maintained.
Competition, competition and competition!
The word weighs enormous value that has evolved the technologies, modernized the businesses, and innovated the customer experience.
In all of them, the technology is a magic wand that can enable the industries to gain a competitive advantage in the competitive market over the competitors. It implies technology is lending a hand to stand at the top of the ladder in the competition. The mobile though not too old has been an addition to the technology especially how it has revolutionized every industry vertical with its amazing impact, maximum benefits, and increased ROI.
Saying the past decade- a decade of cord-cutting technology innovations won’t be an extravaganza. Amidst the flood of revolutionary technology trends, the mobile technology and services has not lost its charm. The app development continues to expand at an exponential pace around all the technology trends and enhancing its appeal. Well, no trend has remained equally popular over a period of time, but they are surely a must-have to stand in the competition.
Not just the technological progress has made a valuable contribution to make the apps more intelligent and smarter, while advancements in the hardware are also appreciable where the latest mobile devices are always better than their predecessors in terms of storage capacity, CPU power, battery life, embedded sensors and additional hardware to make the apps run smoothly.
The mobile app development is not all about coding, while designing is vital to it. It implies that the developers cannot have their finger in all the pies. It’s mandatory to have a programmer, designer, and QA & tester for the app development under the hood.
When we consider design, it’s also a broad and vague term because of the numerous responsibilities encompassed under the design umbrella. In the context of the tech industry, different job titles such as UI designer, UX designer, graphic designer, interaction designer, UX researcher, product designer and UI developer have created, which even confuse the designer coming from the different industry.
Getting a space on the user’s mobile and thereafter having the user visit it frequently is the prime challenge for the mobile apps. When the user downloads the app, retaining them after app abandonment or for getting the app, is the other half of the battle, which can be triumphed by leveraging innovative marketing plans. How can such marketing strategy be devised?
Prismetric Technologies is one of the premier mobile app development companies for Android and iOS.