“The end results don’t matter as long as the process is done in the correct manner”, the quote holds true in the field of IT and technology as the process is the baseline of their entire product. With the evolution of technology, mobile app development companies are clinging to make every possible activity automated so as to get the possible outcome.
Let us wholeheartedly except the fact that we live in an era where mobile apps have certainly become the real need. They have propelled into almost everything that is related to our day-to-day life, be it shopping, work, business, entertainment, travelling, etc. Statistically speaking, we have around 2 million mobile apps across the App Store providing different facilities and functions related to their genre. As the biggest proportion of the mobile users are millennials, the adaptability and user efficiency of the mobile apps makes them a hit among the targeted customers.
Mobile Apps are being a rage these days and everyone who is developing one hopes and aspires to be a millionaire or a billionaire with it. But the reality is different from what is conceived by the populace. According to Gartner’s analysis, over 99% of the app fails to accumulate the adequate amount of money through the App Stores to sustain and only 1% of them succeed. And with the increase in competition, Gartner also predicts that by the year 2018, the success ratio of the mobile apps will dip down to a meare 0.01% and will pose greater challenge for the businesses and organizations ahead.
Mobile apps are no longer just a buzzword in today’s tech world. In fact, it has become the most pivotal aspect in the organizations and has taken center seat in enhancing the manner in which businesses are done. Be it organization the company’s work procedures or providing comprehensive services to the customers, mobile apps have it all. In general too, it has made its presence felt in almost every department, most importantly in the E-commerce and retail shopping industry.
The modern generation has witnessed the upsurge of smartphones and the mobile technology. It is extremely difficult to visualize a life without smartphones and mobile apps in the current era. Smartphones have become so universal that we could use it to define omnipresence. Mobile apps have made people from all around the world to connect with each other better than ever before.
The ever improving process of mobile app development has led to a subtle increase in the adoption of enterprise mobility as many businesses are investing in it to enhance their productivity and work culture. Stats also reveal that the mobile apps have played a vital role in spread enterprise mobility across companies and businesses and there has been a 3 fold rise in the past 12 months.
Serene mobile app development has made the businesses to choose various methods in order to increase the agility and work productivity of the employees in a smart manner. An efficient enterprise mobility setup and strategy will help in potentially generating more revenues than any other method. Mobile app development has made Enterprise mobility one of the bywords of the modern businesses as they help in managing the whole process with utmost ease.
Let us start this article with an eye opening fact!! By the year 2017, the total number of downloaded apps would reach the mark of 270 billion, quite mind boggling!! And if the numbers of humans are put into perspective, there are only 7.4 billion people on earth. This show how relative and flamboyant is the impact of mobile apps and mobile technology in today’s world.
We are all aware of the fact that this is a digital age and all the generations have embraced the mobile revolution. And the continuous proliferation of the smartphones is bringing a dramatic change into the modern business landscapes. There is an acute need of agile mobile applications that are capable of surfacing the assigned work with utmost ease. For this, mobile testing comes to the fore as testing is the most important aspect in the process of mobile app development that ensures that the developed app is according to pre-desired estimates.
The world of mobile app development and mobile app technology is booming, period. Entrepreneurs from all over the world want to have a piece of this endearing technology so as to boost up their product and startups. Revenue stats reveal that the total revenue generation from the mobile apps is projected to grow from $45.37 billion to $76.52 billion in 2017. With such a fast paced growth, it’s natural for the organizations to have excitement towards the technology, but to understand the money making technique you just need to slow down the momentum a little bit.
Understanding the science and art of making money through a mobile app and especially through In-App purchases is the first and the most essential step in building successful revenue generating app company. Moreover, monetizing the In-App purchases often boils down to one single question- why do people buy things from the apps? The answer is simple: if the app is able to satisfy the emotional and psychological needs of the customers, the latter would gleefully accept the In-App purchases enabling the makers with breath-taking revenues.
Over the last decade, mobile apps have emerged as the most powerful platform for online marketers for their business expansion and it totally makes sense. As majority of the smartphone users are millennials, owning a mobile app has been a boon for business organizations.
According to a recent market survey report by a leading market research firm eMarketer, a massive 38% boost is anticipated in mobile advertising expenses by the end of current year, 2016. In the United States, today mobile taps the largest share of total spending in digital advertising arena, which is approximately 63.4%.
In April 2016, Dave Chaffey from Smart Insights published an article revealing Statistics on mobile usage by consumers; the article reveals that consumers these days are spending more time on mobile devices compared to desktop and other connected devices.
While a large number of businesses worldwide have already extended their digital presence in the mobile-only market by launching an app of own, there are many other companies who are yet to build their native app which can be published in the Google Play or iTunes store. Building a native app, regardless if it being in iOS or Android, can bring in a bunch of new opportunities as well as benefits to your existing business.
With a native mobile app, you can get into the new market of mobile-only or mobile-first users. At the same time; the app will enable you to provided enhanced user experience to your existing customer-base. If you are one of the companies who are keen to embrace a mobile app to further enhance as well as empower their web presence, there are several things you need to take into account. Wondering what are they? Continue reading then.
Prismetric Technologies is one of the premier mobile app development companies for Android and iOS.