Alas! The resolution won’t prevail for more than a week due to the lack of commitment, increased spending on trainers and gyms, time-expensiveness and effort investment. Consequently, being healthy and fit has remained a daydream.
Thanks to mobile health and fitness apps that have made workout enjoyable, fitness affordable, health progress tracking accessible and getting community support easier. It’s benefiting both novice and aficionado health enthusiasts.
That’s why the use of mobile health apps and average time spent on them by the users is increased by a large amount and their growth is outpacing other app categories in the app store.
Take a quick glance how the right mobile app addresses the key challenges of health and fitness regime and removing the barriers towards a healthier lifestyle:
- Define realistic goals
- Monitor workout routines
Here, the mobile app- your virtual trainer will track each and every activity, and then determine the progress. The holistic view of performance with indicators such as calorie intake, calories burnt, active minutes and more gives a glimpse of the oscillation in the physical health through exercises in the real-time.
- Provide suggestions to stay in shape
- Stay connected with people who share the same fitness goal
The mobile community established by Runtastic has attracted millions of users and earned $240 million in revenue.
What’s next?
Combining these four components with a mobile app, the fitness success will be your way and no barriers can stop you to develop an active and healthy lifestyle. And, to nobody’s surprise, the mobile applications have become a magic wand for the gyms.
The gym modernization with mobile apps has not just ended up the search for health conscious customers and vying for their attention while offering the services to the gym-goers can also be enhanced.
See how mobile apps are transforming the gyms of the 21st century:
Get available when gym users need them:
Certainly, the gyms cannot relocate according to the user’s location. Yes, but with cross-fit gym solution, the fitness freaks can find out the gyms in the nearby areas and perform the exercise without missing their schedule.
It’s a perfect solution that regardless of the space and time, allow the users to their routine. With the mobile app, the gyms will get displayed in the search results when the users search for them in proximity.
Enhance engagement by connecting the gym-goers
In the gym’s business mobile strategy, the social media integration, influencer marketing, and in-app chat connect the gym-goers. When the efforts made and achievements in the competition are shared through any of the ways by the gym-goers on the mobile app, it engages and motivates the other users to participate and outperform.
The community of people with similar fitness interest can upsurge the health and wellness by fueling up the engagement in daily routine.
Offer the training out of the gym’s walls
The mobile apps can mobilize the gym classes with video streaming wherein the classes can be either recorded or streamed live to the individuals who are unable to make it to the gym. It’s amazing. Even, the trainers can regularly create and post the videos about exercise and diet tips, which enable the users at a distance to get the gymservices at their home.
Besides, the primary members of the gym are Millennials who are tech savvy and, streaming video to their hands would make the gym business success future-proof.
Give privilege to the valuable gym members
More often, the people get out of the habit of going to gyms or forget to renew the memberships because of the no connection with the gym outside its walls, which influence the revenue stream.
With gym apps, for various types of memberships, different value-added services like- workout videos, virtual trainers,view class schedules or upcoming events or push notifications for workout reminders can be offered to the members, which makes them feel special.It helps in enhancing engagement, boosting up retention rates and increased membership renewals every year just at the tap of a finger.
Personalize the gym’s experience:
The fitness freaks going to the gym have different fitness needs and there cannot be a one-size-fits-all solution for all of them. The gym apps providing workout, motivational or informative content is good, but allowing the gym-goers to personalize the workout experience, create the exercise planner, get the suggestions to improve the workout from virtual trainers and subscribe for any training session is important.
The power of personalization makes the users feel like having a workout buddy with them every time right in their pocket.
Epilogue
The growing trends of health and wellness have made the health and fitness market space reach the inflection point and it has become the next trillion dollar industry. Integrating the mobile technology in the fitness oriented business adds real-life value to the gym business and make it successful by meeting out of the user needs, enrichinguser experience beyond the gym’s walls, and making the training program user-first.
Offer a complete fitness package to the users and reinvent the fitness regime with mobile app development.